The human side of digital adoption, on stage.
I bring 20+ years of digital adoption work to your stage. Five unwritten rules, told as five stories. Your audience leaves with a one-page checklist and one line they will remember on Monday morning.
The 5 Unwritten Rules for Digital Adoption
Five stories. One Dutch Telco in 2007. One government ministry in 2012. One CIO's office in South Africa where my plan went in the trash. By the end, your audience leaves with a one-page checklist and one line they will remember.
The talk is built for transformation leaders, change managers, and the people who keep Going Live without solving the actual problem. It works in 30, 35, or 45 minutes. I deliver in English or Dutch. Audience size from 50 in a room to 1,500 in a hall.
Beyond the signature keynote
If a full keynote does not fit your format, the work still travels. Three other ways I show up.
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Variations on the theme.
Different cuts of the 5 Rules for different rooms. The Loudest Critic for change-management forums. The Spotlight Handoff for leadership programs. The 15-Minute Rule for transformation kickoffs. Tell me your audience and I will pick the angle.
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Panels and fireside conversations.
When you need a thoughtful voice in a roundtable, not a full talk. I prepare like it is a keynote. I show up ready to listen first.
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Podcast guest.
I am happy to come on. The hosts I enjoy ask sharp questions about how technology actually lands with humans. If that is your show, drop me a line.
What to expect on the day
I arrive early. I want to walk the room and meet the audio person.
I bring my own laptop and slide clicker. All I need from the venue is a microphone and a glass of water.
After the talk, I stay for as long as the audience wants to talk. The best conversations happen in the corridor, not in the Q and A.
Where this lands best
I do my best work in rooms where transformation feels personal. Mid-to-large enterprise transformation kickoffs. Change-management forums. Women's leadership programs. University and student conferences when the topic is the future of work.
If your audience cares about how technology actually lands with humans, the talk lands. The shape changes by room. The five rules do not.
Recently on stage
My most recent keynote was for EmpowHer, a women's leadership event. I delivered the 5 Rules as a 35-minute talk, and the audience left with the Monday Morning Checklist on their phones, scanned from a QR code on the closing slide.
"Arlette was a golden addition to our EmpowHer event. With warmth, humor, and a powerful message about women in IT and leadership, she touched the entire room. She inspires, motivates, and gives women the confidence to take the next step. A speaker you don't easily forget."
"Arlette was een gouden aanwinst voor ons EmpowHer event. Met warmte, humor en een krachtige boodschap over vrouwen in IT en leiderschap wist ze de hele zaal te raken. Ze inspireert, motiveert en geeft vrouwen het zelfvertrouwen om de volgende stap te zetten, een spreker die je niet snel vergeet."
Bring me to your stage.
I do not list pricing on this page. Every event is different. Tell me what your audience needs and I will tell you whether I am the right fit and what it looks like to have me there.
Start a conversation